20 Years of Bold Ideas, Big Hearts & Unforgettable Moments
- Cassie Yoder
- Jun 20
- 1 min read
Celebrating the Journey of Cass Concepts
At Cass Concepts, we believe in the power of storytelling—and this time, the story was ours.
In honor of our 20th anniversary, we released a special event recap video that takes you behind the scenes and through the years of building this brand, this team, and this mission. What started as one woman with a voice and a vision has grown into a creative powerhouse—amplifying the voices of businesses, nonprofits, and communities across Central Illinois and beyond.

From radio dreams at age 15 to a full-service marketing agency rooted in the heart of Decatur, this video captures the spark, grit, and soul that fuel Cass Concepts. You’ll hear reflections from coworkers, friends, community leaders, and family members—each sharing how Cassie’s passion for people and relentless energy turned bold ideas into a business built on connection.
💬 “Every facet of the business is human.”
It’s not just a celebration of one business—it’s a celebration of every person who’s been part of this journey.
We invite you to watch the video, share in the laughter (and maybe a few tears), and reflect with us on what it means to celebrate 20 years of creativity, collaboration, and community over competition.
🌟 Here’s to the next 20. And the 20 after that.